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TL;DR: Founded by Mandar Gite (BITS Pilani). We build frugal, context-aware AI for growing businesses — smaller pilots, clear KPIs, clean handovers. No bloat, no lock-in.

We build frugal, context-aware AI that converts scattered business data into clear, usable decisions. Finance, ops, sales, support, marketing, logistics—stitched together and turned into working intelligence that improves how the business runs, not just how it reports.

Why "72°"?

A regular pentagon's external angle is 72°. That one visible angle hints at the golden ratio within. Likewise, we read a few observable signals to decode the structure underneath—so decisions become obvious.

Our Principles

  • Balance Speed with thoughtfulness
  • Proportion Precision without bloat
  • Harmony Integrates with people & systems
  • Discovery Surface non-obvious opportunities
  • Contextual Intelligence Adapt models to your world

How We Work

  1. 01
    Discovery

    Map where decisions stall and the one outcome worth solving first

  2. 02
    Proof of Concept

    Prove value fast on your real data, before committing to a full build

  3. 03
    Implementation

    Harden the validated build into a production system you own

What We Do

Data Intelligence & AI Insights

Operational Optimisation (F&B, Manufacturing)

Advisory on AI Strategy

Who's behind this

Founded by Mandar Gite, a BITS Pilani alumnus who builds AI systems that fix real business problems—speed, accuracy, cost, and decision-flow. His work sits where operations, data, and technology collide: pricing that adapts, workflows that run themselves, documents that read themselves, and models that turn raw data into commercial advantage.

He designs AI that integrates into the daily machinery of a business: sales calls, finance ops, marketing cycles, inventory planning, and field operations. The systems don't decorate dashboards; they change how teams work and how money moves.

Building AI that adapts to your business.